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ONE OF MY FAVOURITE MOTTOS 

“The world is your playground, not your prison.”

me in nature

My Story

My story begins in Switzerland, where I grew up in a multicultural and deeply conservative household. My childhood wasn't typical, and it shaped me in ways I'm still discovering.

I was raised in a cult. I watched my parents in a relationship that taught me love and pain were the same thing. I became intensely performance-driven, convinced that earning love was the only way to receive it. It took me a long time to understand that none of that was my fault. And even longer to find my way back to myself.

But even in the hardest moments, I held onto a quiet faith. In something greater than me. Call it God, the universe, or something unnamed — a force that always seemed to have my back. And so far, it has.

That trust carried me through life-altering moments. Like emigrating to a new country while pregnant, leaving everything I knew behind for an uncertain future. Becoming a first-time mom far from home is one thing. Doing so while also building a business and stepping into entrepreneurship? That takes everything you've got. And then some.

A few years later, the universe showed up again when I finally found the strength to leave a deeply unhealthy relationship. It was the hardest thing I've ever done, and the most healing at the same time. Just before I made the decision, I had a vision of a black snake shedding its skin — a symbol that has followed me since childhood. My first DIY snake, made from old tights, was named Marie-Lou.

That vision told me: it's time to shed what no longer serves. Time to be reborn.

Through everything, creativity has been my anchor. It helped me process my experiences, dream new realities, and imagine futures beyond survival. I've always been a dreamer, and I've come to see that not as a flaw, but a gift. That dreamer led me to make design my profession. First as a graphic designer, then evolving into brand development. Over the years I've helped shape ideas, launch ventures, and bring stories to life — whether my own or those of others. Every project I believed in held the same seed: the potential to make the world a little more beautiful.

And then something shifted.

I realised that the most profound work I could do wasn't designing brands. It was helping people find themselves. That all the shedding, the rebuilding, the faith held through impossible moments wasn't just my story. It seemed to become my strength.

I know what it feels like to be lost between chapters. To sense you're meant for more, but not be able to find the thread back to yourself. To stand at the threshold of who you're becoming and not quite trust what you see.

Today, my mission is to help people come home to themselves through different tools such as astrological guidance, deep reflective conversation, and transformational retreats on the wild, beautiful island of Madeira. Not because I have all the answers. But because I've learned to trust the thread — and I know how to help you find yours.

VENTURES HISTORY

CO-FOUNDED IN 2024

Campus da Terra

A nature-immersed homeschooling hub on Madeira

Campus da Terra is a unique outdoor homeschooling hub, piloting right here on the island of Madeira. Designed for homeschooling/worldschooling families and children of primary school age, it combines the best of both guided academic instruction and child-led exploration. Our approach allows children to shape their own educational journey while benefiting from a supportive community of peers and facilitators.

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CDT Website

CO-FOUNDED IN 2022

Brighter Future Studio

Branding Agency for Climate and Impact Organisations

Brighter Future Studio is a branding and storytelling agency dedicated to empowering climate and impact organisations. Brighter Future specialises in crafting compelling narratives, developing sustainable branding strategies, and designing impactful investor pitches to amplify their clients’ missions. Their services include branding solutions, storytelling workshops, web design and development, pitch deck creation, and content subscriptions, all tailored to elevate organisations committed to positive environmental change.

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BF Website

SINCE 2020

Children’s Books Author

Where stories spark personal growth in young minds

As an author, I am passionate about crafting tales that not only entertain but also encourage curiosity, self-discovery, and emotional well-being. To date, I’ve written two children’s books: The Story of Babushka (2020), a heartwarming tale of wisdom and tradition, and Listen to Your Inner Voice (2024), which invites children to trust their inner guidance and embrace their individuality.

I invite you to join me on this adventure, where each story is a step toward nurturing mindful, confident, and compassionate children.

Online Shop In The Works
Children's Books

© Catherine Flores, 2026